Sun Life Revolutionizes Mutual Fund Investing

Sun Life Asset Management Company, Inc. (SLAMCI) is ringing in the Year of the Fire Monkey with a new offering that will help Filipinos conveniently grow their money: the Sun Life Prosperity Card. The first of its kind in the market, the Sun Life Prosperity Card is a gift card worth P5,000 which may be invested in any of the peso-denominated mutual funds managed by SLAMCI under its Sun Life Prosperity Funds.

“As Filipinos, we follow many of the Chinese New Year traditions that are believed to bring in luck and fortune. SLAMCI encourages everyone to complement these traditions with action, with the help of the Sun Life Prosperity Card,” SLAMCI President Valerie “Riena” Pama said. “They can use the card to begin their investing journey or give it as a gift of prosperity. The best part about it is that it grows in value over time.”

The Sun Life Prosperity Card may be purchased from a Sun Life Financial Advisor, at any Sun Life Financial Store, or online at sunlifeprosperity.com.ph. “Investing in mutual funds is now more convenient and more accessible than ever with the Sun Life Prosperity Card. We hope that with this new offering, more Filipinos will start an investing habit and ultimately achieve financial security,” Pama said.

Matteo Leads New Campaign

To help spread the word about the Sun Life Prosperity Card and to encourage more people to invest, SLAMCI’s financial literacy advocate Matteo Guidicelli will be spearheading the multi-media campaign.

“I am proud to be part of this campaign because I understand the importance of investing for the future and the value of financial freedom,” Matteo said. “With the Sun Life Prosperity Card, even the youth can easily start investing, because it’s easy to purchase and can be conveniently activated.” To rally everyone to start investing, Matteo will be leading SLAMCI’s Rise and Prosper concert on February 8 at the Ayala Terraces in his hometown Cebu.

More New Offerings In 2016

Apart from the Sun Life Prosperity Card, SLAMCI is also set to launch more new offerings as the year unfolds. Two new dollar-denominated funds will be introduced as the latest additions to the Sun Life Prosperity Funds, while a regular investment program will also be initiated in partner banks.

SLAMCI will also be enhancing its digital capabilities and further strengthening its presence in key cities nationwide. Meanwhile, the company will also continue with its multi-media campaign dubbed “Slam the Scam,” which was created as a response to the proliferation of investment scams in the country. With actor Matteo Guidicelli at the forefront, the campaign imparts practical tips on what to consider when choosing an investment company, as well as red flags on dubious organizations

“This 2016, SLAMCI’s aims to introduce more Filipinos to investing and encourage them to explore a wider array of financial instruments that would enable them to achieve their financial goals,” Pama said. “We look forward to touching more lives and helping them find their way to prosperity.”

About Sun Life Financial

Sun Life Philippines is a member of the Sun Life Financial group of companies, a leading international financial services organization providing a diverse range of protection and wealth products and services to individuals and corporate customers. Sun Life Financial and its partners have operations in a number of markets worldwide, including Canada, the United States, the United Kingdom, Ireland, Hong Kong, the Philippines, Japan, Indonesia, India, China, Australia, Singapore, Vietnam, Malaysia and Bermuda. As of September 30, 2015, the Sun Life Financial group of companies had total assets under management of $846 billion. For more information please visit www.sunlife.com.

Sun Life Financial Inc. trades on the Toronto (TSX), New York (NYSE) and Philippine (PSE) stock exchanges under the ticker symbol SLF.